+91 40 6622 0800 (INDIA), 954 603-2959 (USA) marketing@leadprime.com

Tuesday, 4 March 2014

Improve Sales Lead Management Productivity Through Simple Steps

3/04/2014 11:35:00 am

Share it Please
Lead management has proven its mettle by helping any business maintaining a close track of the effectiveness of its system. Later, it can lead to the maximization of its sales with the help of reviewing, developing, distributing and also effective lead nurturing.  This process assumes greater importance if different lead sources are used or the presence of diverse channel partners like sales professionals, distributors that later helps in keeping track of the profit.

Productivity is one of the most crucial criteria in the lead generation process because this is one of the source on which you are able to decide efficiently if a business is reaping profits or not. There will be times when few of you will be witnessing some sort of delay in the productivity in bagging sales lead. But, this should not hamper your speed or slow you down. And it is possible that it is done in different ways like usage of social media or outsourcing to a telemarketing company, or other techniques that will enhance the abilities.



In fact, there should be other ways to enhance the B2B sales lead management process. But at the same time, it is essential that improvement is bought in the productivity levels as well. There are different ways of carrying it out 

·        Lead tracking
Scheduling of work is a brilliant idea. Apart from making your work simpler, it will help keep a tab on the series of other wotrk you have undertaken. Now, losing track of things won’t occur, even if few things do not match with the schedule. 
·        Simplicity should be the aim
It has always been noticed that the complicated tasks are usually left for later stages. Hence, suggested that it is broken up in different small parts. Despite outsourcing, it is essential that it is managed for practical reasons. 
·        Lead prioritization
Although, there are few things that won’t demand your instant attention but some functions will need you to work upon them immediately. It is important that you know which task is of greater relevance. 
·        Device intelligence
Maintaining focus on the current undertaken work is also important. Don’t waste your time in unproductive work such as checking of phone or emails time again as they act as major distracters. 
·        Work scheduler
It is always better to keep track of the time spent on a particular work as it will help in achieving all the desired goals. It will also push you to work harder in the right direct direction when you are eyeing a goal to attain.
·        Breaking monotony
Consistently working in a particular direction can bring monotony. Hence, it is suggested that taking break from work at regular intervals can be a good idea as otherwise it may impact the productivity levels. Always take some rest before you start a new task. 
·        Lead conversion efficiency
An optimistic attitude towards life is the biggest booster for life. When we talk about lead conversion, it means the process of converting a lead into an opportunity. It is a known fact that leads are usually generated from the marketing events like mailing campaigns or trade shows. After gathering ample information about a lead, it is automatically converted to a contact. 
So, when you are approaching lead conversion, it is essential to have a positive outlook. You should be inclined to solve them instead of just worrying about it. 
·        Lead categorization
It is not necessary that all tasks need the same amount of energy. Understanding which task will need more efforts will help you in the long run.   
     So, its time to buckle up as it will help you to enhance your productivity levels in lead generation                   process drastically. 

0 comments:

Post a Comment