Enhancing your client agility and getting rid of the obstacles that stand in the way for attaining top class client experience, with the CRM tool mainly developed for the telecom operators is slowly emerging as the need of the hour.
It is believed that the client experience is one of the areas where it becomes possible for the operators to make a differentiation between themselves but at the same time the patchwork of the disconnected legacy back-end systems can cause problems for the customer facing staff and clients. One of the common IT aims is to integrate charging and billing systems with the CRM to attain a complete holistic view and also realize the client base successfully. But not all telecom operators have been able to attain this due to varied reasons such as pricing and also the risk of the needed IT transformation.
A good telecom CRM has the potential to help overcome all these issues. It also allows you to offer superior client experience while boosting the enhanced operational efficiency while at the same time successfully lowering the time, pricing and also the risk of implementation and systems integration. In the market there are CRMs that can support the particular business processes and workflows of the telecom domain apart from making sense of the client details available throughout the company.
You are able to bag a holistic, 360 degree view of the client and tools proven effective for marketing initiatives, productivity of sales and also client care. In all the varied aspect, starting from implementation to usage, it gets rid of the obstacles so you are able to offer the optimal client experience.
What is a telecom CRM?
Part of the CRM portfolio, good software has to be enterprise-class, cost efficient, telecom domain specific system developed on a trustworthy CRM platform. It should be in a position to support any kind of communications service provider - mobile, fixed, broadband and cable apart from offering providing multi-channel interaction, including telephone, self-care, point-of-sales, IVR, fax, e-mail and social media. Some of its key features are as follows –
- Staff wants to use a familiar, user friendly UI which offers enhanced capabilities that has the ability to offer support to any specific business processes of the telecom domain.
- Staff is allowed to see the products, offers and also the services available to sell to the client along with the potential to bundle offers, managing discounts and promotions apart from creating eligibility norms and provide approval workflows.
- Client facing personnel enjoy a 360 degree view of the client on an information screen, with the help of one click access to all details. Most commonly used business processes making use of features such as advanced telecom specific search options.
- Easy management of all the interactions with a client helps the operators to give a proper definition to the standard process flows and procedures for handling of clients in varied situations and also for services. When all the interactions are recorded, a history can be easily maintained that helps in offering a constant client experience. It is believed that a rich set of business are offered out-of-the-box along with tools for effective custom creation and also business interactions adaptation.
- It is believed that functioning with offer catalog and billing makes sure that the development and changes of the client contract with the commercial offerings making use of basic criteria and also the availability checks.
Why use a telecom CRM?
It enjoys the unique understanding of the telecom domain processes to help deliver high levels of experience via client service, marketing and sales interactions while enhancing operational efficiency. It also allows you to significantly lower the implementation risk in regard to cost and time to deploy.
- It helps in lowering the integration costs, administration and maintenance support via simpler structure, ability for direct database integration apart from useful service module structure.
- Choose a CRM that offers you advantage of pre integration apart from quicker integration with the solutions of the other solutions.
Telecom CRM has the ability to bag agility and also strengthening of efficiency in client facing operations apart from pushing a superior experience for the users.
The article is also available at http://goarticles.com/article/CRM-in-Telecom-Domain-Is-It-Absolutely-Necessary/9918142/
It is believed that the client experience is one of the areas where it becomes possible for the operators to make a differentiation between themselves but at the same time the patchwork of the disconnected legacy back-end systems can cause problems for the customer facing staff and clients. One of the common IT aims is to integrate charging and billing systems with the CRM to attain a complete holistic view and also realize the client base successfully. But not all telecom operators have been able to attain this due to varied reasons such as pricing and also the risk of the needed IT transformation.
You are able to bag a holistic, 360 degree view of the client and tools proven effective for marketing initiatives, productivity of sales and also client care. In all the varied aspect, starting from implementation to usage, it gets rid of the obstacles so you are able to offer the optimal client experience.
What is a telecom CRM?
Part of the CRM portfolio, good software has to be enterprise-class, cost efficient, telecom domain specific system developed on a trustworthy CRM platform. It should be in a position to support any kind of communications service provider - mobile, fixed, broadband and cable apart from offering providing multi-channel interaction, including telephone, self-care, point-of-sales, IVR, fax, e-mail and social media. Some of its key features are as follows –
- Staff wants to use a familiar, user friendly UI which offers enhanced capabilities that has the ability to offer support to any specific business processes of the telecom domain.
- Staff is allowed to see the products, offers and also the services available to sell to the client along with the potential to bundle offers, managing discounts and promotions apart from creating eligibility norms and provide approval workflows.
- Client facing personnel enjoy a 360 degree view of the client on an information screen, with the help of one click access to all details. Most commonly used business processes making use of features such as advanced telecom specific search options.
- Easy management of all the interactions with a client helps the operators to give a proper definition to the standard process flows and procedures for handling of clients in varied situations and also for services. When all the interactions are recorded, a history can be easily maintained that helps in offering a constant client experience. It is believed that a rich set of business are offered out-of-the-box along with tools for effective custom creation and also business interactions adaptation.
- It is believed that functioning with offer catalog and billing makes sure that the development and changes of the client contract with the commercial offerings making use of basic criteria and also the availability checks.
Why use a telecom CRM?
It enjoys the unique understanding of the telecom domain processes to help deliver high levels of experience via client service, marketing and sales interactions while enhancing operational efficiency. It also allows you to significantly lower the implementation risk in regard to cost and time to deploy.
- It helps in lowering the integration costs, administration and maintenance support via simpler structure, ability for direct database integration apart from useful service module structure.
- Choose a CRM that offers you advantage of pre integration apart from quicker integration with the solutions of the other solutions.
Telecom CRM has the ability to bag agility and also strengthening of efficiency in client facing operations apart from pushing a superior experience for the users.
The article is also available at http://goarticles.com/article/CRM-in-Telecom-Domain-Is-It-Absolutely-Necessary/9918142/
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